Highland Park Viking Soul in Copenhagen

For a brand looking to dive deeper into their Viking roots, what better place to launch a branding overhaul and new line of whiskies than Copenhagen, Denmark. I was more than honored to be asked by Highland Park to join them on a journey to Scandinavia to learn more about their Viking Soul and what that means for their brand going forward. […]

Balvenie Tasting with Denver and Liely

I have never been one to turn down the opportunity to try something new, especially when it relates to one of my passions. So, when Denver Cramer from Denver and Liely told me he was going to be in Atlanta and asked if I wanted to put together and event, I quickly said yes. Did I know what I was […]

Balvenie Rare Craft with Anthony Bourdain

It wasn’t until our airfare and hotel was booked that I realized how big of an event we were going to be attending in Chicago. Upfront, I wasn’t given much information besides, “Try to get to Chicago for the final leg of the Balvenie Rare Craft Collection”. I had seen from my fellow Balvenie fans on Twitter and Instagram that the other two locations, […]